The Empirical Study of Relationship between Enterprise Strategy and E-commerce
نویسندگان
چکیده
TAbstract T—E-commerce and e-business (henceforth referred to e-commerce) has moved to the forefront of technology priorities, and it can help firms to do everything faster, better and cheaper. More and more conventional brick and mortal firms regard e-commerce initiatives as offering strategic opportunities to transcend their normal operations. To take full advantage of e-commerce, firms need to look at themselves from an alternative perspective. The purpose of this study is to increase understanding of the relationship between corporate strategy and e-commerce, and to test the value of e-commerce on firm. By collecting the data, statistics method was used to test the hypotheses. A wide range of relations between strategy and e-commerce was analyzed to help firms develop e-commerce better. The results of the analysis show that there is a positive relationship between e-commerce and firm strategy.
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